SCV0304 - Languages ​​and techniques of mass media communication

The exam consists of an oral interview aimed at assessing the acquisition and correct understanding of the course contents. One question will be asked on the contents of each of the texts and/or modules included in the syllabus, on the basis of which the student’s knowledge of the topic, presentation skills, and capacity for critical analysis will be evaluated.

The final grade will take into account the accuracy and quality of the answers (50%), communicative skills and the ability to adequately argue and justify statements, analyses, and judgments during the oral examination (30%), as well as active participation in discussions and projects developed during the course (20%).

In addition to the oral examination, students are required to complete an individual project consisting of the writing of an article or experimental essay on one of the topics presented and discussed during the course. The project, which will be publicly presented during the final class meeting and submitted via the e-learning platform by the end of the teaching period, must demonstrate the ability to apply the theoretical and methodological skills acquired in an autonomous and critical manner, with particular attention to contemporary communication languages and to the cultural, social, and technological processes analyzed. The formal guidelines for the project will be presented during the first class session and made available on the e-learning platform.

For non-attending students, as an alternative to participation in in-class activities and completion of the project, an in-depth reading and the submission of a critical analysis essay (minimum 5,000 / maximum 6,000 characters) is required. The essay must be framed in relation to the theories and topics of the course and based on one of the following texts of the student’s choice:
• The Game, Alessandro Baricco, Einaudi, Turin, 2018.
• AI Superpowers. China, Silicon Valley, and the New World Order, Luiss University Press, Rome, 2018.

The essay, to be submitted at least ten days before the exam date, must demonstrate the ability to synthesize, provide theoretical contextualization, and engage in critical reflection, linking the selected text to the main theoretical concepts and case studies addressed during the course.